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The Marketing Lawcast
Driving Success for Lawyers in Estate Planning, Elder Law and Special Needs
A growth acceleration podcast for attorneys to scale their firms to seven figures and more ... with host James Campbell, Chief Growth Officer at Integrity Marketing Solutions. Featuring interviews with leading legal professionals, financial and growth mindset experts, and providing marketing tips and hacks to grow your law firm, drive leads and close more business at premium fees.
Episodes
41 episodes
Learn How to Create More Effective Ads that Fit Your Budget
What if you could transform your legal practice with strategic marketing that doesn't break the bank? On the Marketing Lawcast with James Campbell, we promise to show you how estate planning, elder law, and probate attorneys can maximize their ...
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Season 2
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Episode 17
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32:30
Sales Training for Estate Planning Lawyers: How David Payne Grew His Law Firm to $1.5M
Curious about how to pinpoint market opportunities and build a specialized legal practice from the ground up? Join us as we sit down with David Payne, a seasoned estate planning attorney from Southwest Missouri. In this episode, David takes us ...
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Season 2
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Episode 16
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36:47
Dominating Google Rankings for Estate Planning Success
Can you imagine your practice consistently attracting the best clients without spending a dime on ads? Join me, James Campbell, as I uncover the secrets of building online authority and why it’s the key to skyrocketing your estate or elder law ...
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Season 2
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Episode 15
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15:15
Estate Planning: From Lead Inconsistency to $100K Months with SEO
What if you could transform your solo estate planning practice and achieve remarkable growth with a few strategic tweaks to your online presence? Join us on this episode of the Marketing Law Cast, where we uncover the story of Shawn, an estate ...
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Season 2
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Episode 14
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15:57
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Breaking Through To A 7-Figure Estate Planning Law Firm
Curious about how to turn a solo law practice into a multi-million-dollar firm? Join us on the Marketing Lawcast as we sit down with Philip Ruce, an estate attorney from Minneapolis. Philip shares his inspiring story of starting his practice so...
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Season 2
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Episode 13
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47:06
Don't Sabotage Your Marketing - Avoid The 3 Mistakes
Estate planning attorneys, are you inadvertently lecturing when you should be diagnosing? Today's episode is your wake-up call, transforming the way you present your services online from a professorial stance to a medical one. We dissect the co...
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Season 2
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Episode 12
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18:17
Don't Spill Your Candy Providing Unpaid Consulting
Are your estate planning consultations leaving your clients befuddled with legal lingo instead of clearly addressing their concerns? Say goodbye to unpaid consulting and hello to truly impactful client connections in this latest episode with yo...
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Season 2
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Episode 11
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11:47
Webinar Marketing Does Not Suck
Webinars: the digital graveyard for marketing, or an untapped goldmine for your law practice? Dispel the myths with me, Jennifer Goddard, as I dissect why your firm's future might just hinge on mastering the online arena. This episode is not yo...
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Season 2
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Episode 10
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11:50
Internet Strategy Secrets for Estate Planning and Elder Law Attorneys
Unlock the secrets to dominating the digital landscape with your host, James Campbell, Chief Growth Officer at Integrity Marketing Solutions and a wizard in the realm of internet strategy for estate planning and elder law attorneys. Prepare to ...
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Season 2
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Episode 9
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10:39
Estate Planning and Elder Law Essentials: Wisdom from Attorney Michelle Unvarsky
Navigating the twilight years of our loved ones can be as complex as it is emotional. But Michelle Unvarsky, a seasoned attorney from Las Cruces, New Mexico, joins us to shed light on how to handle these challenges with foresight and empathy. I...
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Season 2
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Episode 8
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32:48
Maximizing Value in Law Firm Operations with Guest Victoria Collier
Prepare to unlock the strategies that can catapult your law firm to new heights, as we sit down with the incomparable Victoria Collier of Quid Pro Quo Law. Witness the journey firsthand, from the founding of a successful estate planning and eld...
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Season 2
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Episode 7
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32:13
Digital Marketing Plan for Lawyers Part Three: Google Maps, Social Media, and Paid Advertising
Ever wondered how your law firm can outrank competitors and secure that coveted spot in Google's Map Pack? You're about to get a crash course in digital marketing mastery specifically tailored for law firms aiming to conquer the digital space i...
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Season 2
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Episode 6
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31:15
Digital Marketing Plan for Lawyers Part Two: Maximizing Your Law Firm's Website: Conversion, SEO, and Client Attraction Strategies
Ever wondered how a few strategic changes to your law firm's website could dramatically increase your client intake and revenue? Strap in as we reveal how optimizing your digital presence could be the key to unlocking a surge in conversions. Th...
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Season 2
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Episode 5
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27:59
Digital Marketing Plan for Lawyers: Part One
Unlock the secrets to constructing a powerful Internet marketing plan for your law firm. In this episode, I dissect the intricacies of your law firm's performance, breaking down everything from monthly revenue to the nuts and bolts of new case ...
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Season 2
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Episode 4
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21:02
Crafting a Purpose-Driven Digital Marketing Plan for Estate Planning and Elder Law Attorneys
Embark on a journey with me, Jennifer Goddard, as we navigate the essentials of developing a transformative digital marketing plan for the year ahead. With a promise to illuminate the path towards a more purpose-driven practice, our discussion ...
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Season 2
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Episode 3
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18:24
Unique Challenges in Marketing the Estate Planning or Elder Law Firm
Ever find yourself scratching your head over the convoluted puzzle that is digital marketing for estate planning and elder law? You're not alone, and this episode packs a punch with tailored strategies that promise to sharpen your online presen...
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Season 2
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Episode 2
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31:03
The 4 Pillars to Unlocking the Secrets to Law Firm Growth: Estate and Elder Law Firm Strategies
Unlock the hidden potential in your law firm with Jennifer Goddard's expert insights on the four pillars of success. Are you ready to revolutionize the way you attract clients and manage your practice? Join us as Jennifer delves into the dynami...
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Season 2
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Episode 1
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19:46
Embracing Authenticity and AI: Disrupting the Marketing Landscape for Elder Law and Estate Planning Practices
Get ready to disrupt your traditional marketing approaches! As your host, Jennifer Goddard, I'm here to guide you through an enlightening exploration of how AI platforms - think ChatGPT - are revolutionizing the marketing landscape for elder la...
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Season 1
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Episode 24
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17:16
Unlocking Business Success in Law Firms: Troy Werner's Key Strategies for Estate Planning and Probate
Are you ready to unlock the secrets to transforming a general practice into a thriving business with a focus on estate planning and probate? Buckle up for an enlightening conversation with Troy Werner, owner of the Werner Law Firm, as he shares...
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Season 1
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Episode 23
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31:02
Lawyer Up Your Marketing: Breaking Free From Scarcity and Commanding Your Worth
Have you ever wondered why your law practice isn't growing as expected, despite your best efforts? It might be time to scrutinize your client acquisition strategy and mindset. I'm your host, Jennifer Goddard, and in this eye-opening episode, we...
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Season 1
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Episode 22
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26:37
Unleashing the Power of Gratitude: Revolutionizing Your Law Firm's Success and Well-being
Ready to uncover the untapped potential of gratitude in your law firm? This episode, hosted by Jennifer Goddard, CEO of Integrity Marketing Solutions, promises to shed light on how this simple practice can revolutionize not only your personal w...
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Season 1
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Episode 21
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21:17
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Breaking Revenue Plateaus: Unlocking Sustainable Growth in Your Estate Planning Law Firm
Have you hit a revenue plateau with your law firm? Ever wondered how to break through this infamous barrier? Tune into this episode of The Marketing Lawcast where Jennifer Goddard, CEO of Integrity Marketing Solutions, shares her e...
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Season 1
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Episode 20
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44:16
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Estate Planning's New Frontier: Reaching the 77% of Affluent Investors Who Go It Alone
How much are you leaving on the table by focusing primarily on referrals? Here's a thought-provoking episode that addresses the missed opportunities for estate and elder law attorneys who are heavily dependent on referrals from financial adviso...
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Season 1
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Episode 19
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22:57
Breaking Through Revenue Plateaus in Your Estate Planning Law Firm
Have you ever felt as if your law firm's revenue has hit a ceiling? A plateau that, no matter how hard you try, you can't seem to surpass? Join us on this enlightening episode as we uncover the strategies that can help your firm break through t...
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Season 1
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Episode 18
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29:57
SEO for Lawyers: An In-Depth Guide with SEO Guru Lane Houk
Ever wondered how you could navigate Google's mysterious core updates or conquer the world of AI-driven content for legal SEO strategies? Promise us your ears, and we'll present you with the insightful revelations of SEO guru, Lane Houk. Explor...
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Season 1
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Episode 17
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28:35
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