Driving Success for Lawyers in Estate Planning, Elder Law and Special Needs
A growth acceleration podcast for attorneys to scale their firms to seven figures and more ... with host Jennifer Goddard, Founder and CEO at Integrity Marketing Solutions. Providing marketing tips and hacks to grow your law firm, drive leads and close more business at premium fees.
The Power of Disruption: Grow a 7-Figure Estate Planning Practice
•Jennifer Goddard & James Campbell•Season 1•Episode 5
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In this short episode, we talk about how disruptive changes, coupled with a clear mission, can lead to substantial improvements in your practice. Let's break free from mediocrity and fall in love with your law practice again. Tune in and let's chart your path back to the fulfilling practice you've always dreamt of.
How much do you love your practice ? If you're a lawyer , that might be a funny question for you . I talk to lawyers every day and I follow all the major groups online . What I see far too often is that lawyers do not love their practice . Their comments run the gamut from somewhat satisfied to disappointed or discouraged . For all of the work and sacrifice that we put into our careers is somewhat satisfied enough . Should we tolerate disappointment and live with discouragement ? I'm Jennifer Goddard and you're listening to the Marketing LawCast , where we have real conversations about how estate planning and elder lawyers can grow a seven-figure practice they love while building personal wealth and their own financial legacy .
Jennifer Goddard
Somewhat satisfied with your law practice . Is that enough ? No , a thousand times no , that's what I say . It absolutely does not have to be , should not be this way . Those feelings of dissatisfaction or discouragement , those are signs symptoms if you will, that something is wrong .
Jennifer Goddard
Ignoring symptoms in your career health is no different than ignoring symptoms in your body's health . When you walk up the stairs and you have shortness of breath or pain in your chest , those are symptoms that you can't ignore . They're your body's way of saying hey , pay attention to me , I need help . Running has to change . A lot of you know that I'm a runner and when I talk to people about running , they usually fall into one of two camps . They either say they hate running and would only do it if something were chasing them and they had to run to save their lives , or they say they love running and they do it not just to save their lives but to enjoy their lives , to have more life , more energy and more love of living every day . You can have that same energy and joy in your law practice too . It starts with recognizing the symptoms and then committing to change . Is change disruptive ? Well , heck , yes , it should be Little changes , saving a few dollars here and cutting some corners there . They don't amount to much . Little changes , little impact . Big changes is the big changes , the disruptive changes that make a big impact .
Jennifer Goddard
If you're struggling with loving your practice or just not loving it , the first big change I'll ask you to make is to get in touch with your mission , your purpose . Why are you doing this ? You may have to take your mind all the way back to that idealistic kid who wanted to become a lawyer , who wanted it so badly . They took on debt , studied for the LSATs and put themselves out there by applying to law schools and risking rejection . Why ? Why would you do all that ? I mean it was pretty disruptive to your life , right ? You could have just done what most everyone else did Grab your diploma and find a job . But no , that kid had bigger dreams and that kid sacrificed to make them happen . Can you get in touch with that kid who still lives in you ? Can you Somewhere in ? That idealistic , passionate kid was a mission .
Jennifer Goddard
When you tap back into that mission and that passion , it's very easy to remember that achieving great things takes great effort . Combine that passion , that inspiration , with disciplined action and you can love your law practice . You can wake up every morning ready to serve , ready to help families safely through some of life's biggest challenges , to protect personal dignity , to preserve family relationships and to create legacies that impact generations to come . Wow , what a gift , what a mission .
Jennifer Goddard
Don't let that fire die with a thousand wet blankets , cutting corners here , saving a few dollars there , muddling along with mediocre . Always remember that mediocre is easy , but extraordinary sleeps better at night . If you want help getting in touch with your mission again or fulfilling that mission in your law practice , reach out to me and my team . We are on a mission to take 500 estate planning and elder law attorneys to million dollar practices that they love , that serve families , businesses and seniors While building their own legacies of personal wealth , and we're going to do that before the end of this decade . Reach out to me personally by email at jennifer at estateplanningpartnerscom , or visit our website at wwwimsrockscom , and let's get you back on the path to loving your practice .
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